Designing a Website That Makes Hearing Care Easy to Understand
A calm, accessible digital experience for a Latvian hearing care centre - built through UX research, information architecture, UI design and a smart product catalog that guides visitors from questions to consultation.
- CLIENT
- Jūsu Dzirde
- INDUSTRY
- Healthcare / Hearing Care
- WEBSITE
- jusudzirde.lv
An intuitive website that helps visitors quickly understand hearing solutions regardless of age or digital experience.
A structured hearing aid catalog with filtering by individual needs, making product selection simple and transparent.
A website that naturally guides visitors from learning about hearing care to booking a consultation at the clinic.
ABOUT THE CLIENT
Helping people hear better, every day
Jūsu Dzirde is a Latvian hearing care centre specialising in professional hearing consultations and premium hearing aid solutions. The company operates a showroom and consultation centre in Riga, where visitors can test their hearing, receive expert advice and find the hearing aid that best fits their lifestyle. Jūsu Dzirde is an official partner of Oticon, one of the world's leading hearing aid manufacturers.
CHALLENGE
Healthcare information should never feel complicated
Choosing a hearing aid is often an emotional decision. Many visitors arrive with little knowledge, uncertainty and dozens of questions. The challenge wasn't simply to present products - it was to organise complex medical information into an experience that feels clear, trustworthy and easy to navigate for users of all ages.
APPROACH
User experience before design
Before thinking about visuals, we focused on the customer journey. How quickly can someone understand the service? Where do they learn about hearing loss? How do they compare products? When do they feel ready to contact a specialist? Every section was designed to answer these questions naturally.
Structured content around real customer questions rather than company departments.
Designed an accessible interface with clear navigation, readable typography and intuitive page layouts.
Developed a searchable catalog with filters that simplify choosing the right hearing aid.
Built a responsive bilingual website optimised for desktop, tablet and mobile devices.
HOMEPAGE
A first impression that feels calm and confident
The homepage sets the tone from the first scroll - a warm, reassuring message paired with the trust signals visitors need before going any further: the Riga showroom, the two-year warranty, the 14-day free trial.
The homepage - the same warmth and clarity that continues through the entire site
USER EXPERIENCE
Designed for people, not technology
Many visitors are older adults who may not feel comfortable navigating complex websites. Every interaction was simplified: clear navigation, readable typography, logical page hierarchy, minimal distractions. The website helps visitors focus on finding answers instead of figuring out how the interface works.
A five-step journey from first consultation to confident everyday hearing
PRODUCT CATALOG
Helping users narrow down the right solution
Instead of presenting a long list of products, we organised hearing aids into a searchable catalog with practical filters. Visitors can compare solutions based on their individual needs before requesting professional advice.
From filtered browsing to a clear product page - price, benefits and a direct path to consultation
WEBSITE DEVELOPMENT
Responsive across every device
The website was developed in two languages with a responsive interface that delivers the same experience across desktop, tablet and mobile devices. Fast loading, simple navigation and accessible layouts ensure a smooth experience for every visitor.
Consistent navigation and tone from the homepage all the way to booking a visit
TRUST & CREDIBILITY
From precise testing to an excellent result
As an official Oticon and ReSound partner, Jūsu Dzirde built its digital presence around three pillars of trust: leading manufacturers with a full warranty, a free hearing diagnostic in Riga, and a 14-day trial period before purchase - each given its own clear moment on the website.
Trust signals presented as part of the story, not as fine print
FROM ONLINE TO IN-PERSON
A digital experience that continues in the showroom
The website was designed as the first step of a journey that ends at Jūsu Dzirde's Riga showroom - a calm, considered space where the same clarity and warmth from the site carries through to the in-person consultation.
The Riga showroom - where the online experience becomes a real conversation
Expert Insight
Alex
CEO
The best healthcare websites don't overwhelm visitors with information. They remove uncertainty. Our goal was to design a digital experience that helps people feel informed, comfortable and confident before they even step into the clinic.
OUTCOME
A digital experience built around clarity and trust
The new website became a clear starting point for people looking for hearing solutions. By combining intuitive navigation, accessible design and a structured product catalog, Jūsu Dzirde now offers a digital experience that reflects the same level of professionalism visitors receive during an in-person consultation.
WHAT WE DELIVERED
- 01UX Research
- 02Information Architecture
- 03UI Design
- 04Responsive Website
- 05Website Development
- 06Product Catalog
- 07Smart Filtering
- 08Conversion Optimisation
- 09Responsive Layout
- 10Mobile Experience
- 11Copy Structure
- 12Content Presentation
- 13Lead Generation
- 14Bilingual Website
- 15Technical Support
This work includes: UX/UI design, website development.
